122: 5 Ways to Align Your Podcast Content with Your Business
When deciding what to talk about on your podcast, recording whenever you want about whatever you want isn’t the way to go. Being strategic about how your content ties back to your business is key.
In today’s episode, I’m sharing five tips for making sure that your listeners are getting the most from your podcast content. With a bit of planning, your podcast can be a viable tool for driving new followers and new clients.
What’s in this episode:
[02:54] Tying your content to your sales and marketing calendars
[05:41] Know your buyer journey and make sure your content is relevant to your listeners
[08:03] Why you should be mindful about your guests and the benefits of interviewing your clients
[11:03] Why it’s important to share what you’re working on with your listeners
For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/122
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