What is a “culture”? We hear that word tossed around in organizations all the time, but it’s often difficult to know what people even mean when they say that word. Worse, managers often talk about building or growing a great culture without a full understanding of what a great culture might even look like.Today’s guest is Daniel Coyle. He’s spent many years studying culture and has written a few best-selling books on the topic, including The Culture Code. On this episode, he shares his definition of culture and offers practical tips for building a great one from his new book The Culture Playbook. Mentioned in this episode:Please support our sponsors:Indeed: Join more than 3 million businesses worldwide that use Indeed to hire great talent fast. Start hiring now with a $75 sponsored job credit to upgrade your job post at indeed.com/creative. Offer good for a limited time.
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Formerly The Accidental Creative.
Being a creative professional should be the greatest job in the world. You get to solve problems, express yourself, bring something new into the world and you get paid to do it. What's not to love. Yet every day, creative pros face, tremendous pressure and uncertainty. The temptation is just to play it safe, surrender to distraction and settle for less than your best daily creative is about making sure that's not your story.
Each episode focuses on a topic relevant to creative pros, like how to come up with ideas under pressure, or how the...