Mobilegeddon Is Here! Is Your Site Mobile Responsive? - with Eric Enge
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Resources Mentioned:
* https://www.stonetemple.com/
* https://www.stonetemple.com/blog/
* https://www.stonetemple.com/googles-gary-illyes-discusses-mobile-as-a-ranking-factor/
* https://www.google.com.au/webmasters/tools/mobile-friendly/
Related Podcast Episdoes:
* Chris Garrett (Copyblogger) on Content Marketing
* Content Marketing Tutorial (Youtube video also available)
* SEO and how to integrate it with Content - David Jenyns
* Dan Norris new book Content Machine
* Rand Fishkin on Content and key trends in search today
Books Mentioned:
* The Art of SEO (Theory in Practice)
* Atlas Shrugged
* Made to Stick: Why Some Ideas Survive and Others Die
Key points (with timestamps)
* 2:57 - Eric’s take on how SEO has evolved over the years
* 5:43 - Mobilegeddon (April 2015 google alogrithm) update and why you need to understand it's implications
* 6:09 - Growth in mobile traffic isn't at the expense of desktop traffic. It's in addition to desktop traffic!
* 10:51 - Two studies that talk about the scope of mobilegeddon
* 12:00 - How a drop of a couple of positions in google rankings can affect your traffic by upto 50%
* 14:29 - 5 years from now we're going to see completely different search experiences on mobile
* 16:51 - Eric's study on the mobilgeddon update showed that 50% of sites dropped in rankings following the update
* 17:22 - The impact of the mobilegeddon hasn't been fully experienced yet
* 21:04 - Why the user's search experience is so important to google
* 24:27 - Actions a listener can take to improve their content's performance in search engines
* 27:18 - The days of black hat SEO are over
* 31:22 - How to quickly tell if a website is mobile responsive - Google's mobile friendly tool
* 34:36 - The key indicators that your site is mobile responsive
* 36:51 - Books that have had a great impact on Eric
* 40:11 - How to find out more about Eric
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