Unmask the SEO strategies that will elevate your digital presence to new heights! In this insightful discussion, Rich Harshaw, CEO of Level 10 Contractor, and a seasoned expert in the field, unveils the secrets behind effective Search Engine Optimization (SEO) and why engaging, relevant content is the key to success in the contracting world.Time Stamps00:15 - Episode Intro04:25 - Discussing Google My Business and SEO04:56 - The Role of Google My Business in SEO05:55 - The Journey of Level 10 Contractor08:15 - The Concept of Level 1011:46 - The Marketing Mindset13:03 - The Importance of Pricing in Business13:48 - The Philosophy Behind Brand Building14:52 - The Role of Identity in Marketing22:20 - Your Website's Conversion Ability27:25 - Why Does Organic Search Matter?29:03 - The Problem with Buying Ads From Google30:19 - Understanding the Role of SEO32:52 - The Importance of Service Area Pages35:27 - What Most People Don't Know About SEO36:26 - Geo-Keyword Pairs in SEO41:31 - The Critical Role of Content in SEO42:05 - Does "One-time SEO" Work?47:46 - Why Blog Pages Matter51:54 - How to Win the SEO Battle56:23 - Understanding the Long-Term ROI of SEO01:02:55 - The Importance of Engaging and Relevant Content01:07:10 - The 60:20:20 Rule in SEO01:09:38 - Web Page Dwell Time01:14:30 - Off-Page SEO & Link Building01:18:54 - Optimizing Your Google My Business Profile01:22:35 - Get in Touch with Rich HarshawQuotable Moments from Rich Harshaw"So there's three different, there's three different categories of scores on the website audit. One of 'em is conversion ability, which is a measurement of how well your site does at converting traffic into leads. Regardless of where that traffic came from.""You've gotta take the time to build the case. You can't assume that anybody knows anything. A website is a great opportunity to build your case.""Websites don't rank. Web pages do.""You've gotta look at the geo keyword pairs as the battles that you wanna fight.""Here's what makes all the difference in the world. It's the ability to create content that is actually engaging, interesting and relevant.Ready to take your contracting business to the next level? Subscribe to The Cashflow Contractor today and get instant access to the FREE Ultimate Buyer's Guide for Contractors!Don't miss out on essential insights, tips, and strategies to boost your profits and streamline your operations. Subscribe now and download your exclusive guide to securing more clients and maximizing your earnings.ResourcesNeed Marketing Help? We Recommend BenaliWatch On YoutubeFollow On Social: LinkedIn, Facebook, InstagramHave Questions? Email usMore from Rich HarshawLevel 10 Contractor WebsiteRequest a Website AuditEmail RichCheck out the Level 10 Contractor Daily PodcastMore from Martintheprofitproblem.comannealbc.com Email MartinMeet With MartinLinkedInFacebookInstagramMore from Khalilbenali.com Email KhalilMeet With KhalilLinkedInFacebookInstagramMore from The Cashflow ContractorAsk Us A QuestionSign Up For A Free Consultationthecashflowcontractor.com Email The Cashflow ContractorLinkedInFacebookInstagram