How Tally grew to $150k MRR in 5 years - Marie Martens

Episode • May 23 • 17m

Marie Martens is the co-founder of Tally, a form builder she started with her partner Filip, now used by half a million people and are over $150k MRR. Marie was on the pod 3 years ago when they’d scaled to 16,000 users and $8k MRR in 1 year. In that episode we discussed the origin story, getting their first 100 users and how they’d grown so quickly. Today, we’re going to be finding out how they’ve built such a robust business over the past 3 years and 15x’d their revenue.

Listen to Marie's first episode:
https://indiebites.com/43

Timestamps

00:00 Intro
02:09 From small lifestyle business to larger sustainable business
04:50 Retaining the fun in the business
06:02 Struggles in hiring a remote team
07:32 Building an in-person team in Belgium vs remote
08:17 Running a startup as a parent
10:06 How Tally has grown to $150k MRR
13:07 The pros and cons of building in public
15:08 Growing the product while keeping it simple
15:49 The future of Tally
16:43 Recommendations

Recommendations

My links

Sponsor - EmailOctopus 🐙

EmailOctopus is an independently owned email marketing platform, built to support other small growing businesses. With a focus on affordability and ease of use, EmailOctopus contains all of the features you need to reach and grow your audience. You can start today, with their industry leading free plan where you can contact up to 2,500 subscribers without paying a penny.

Activity

Switch to the Fountain App

Open in Fountain