Jonathan Abrams is the founder & CEO of the social news service Nuzzel. Jonathan is also co-founder and Managing Partner of Founders Den, a shared office space and private club for experienced entrepreneurs and their friends. Previously, Jonathan was the founder & CEO of Socializr, Friendster, and HotLinks, and a software engineer at companies such as Netscape and Nortel. Jonathan is a board member at Girls in Tech, an advisor to CodeNow, and has previously been a mentor in Steve Blank's entrepreneurship classes at Stanford and Berkeley, a top-rated mentor at The Founder Institute and a member of the advisory board of the Silicon Valley Association of Startup Entrepreneurs. Jonathan is also an angel investor in over 50 startups including AngelList, Docker, Front, HelloSign, Instacart, Sapho, Seed, Slideshare, Socialcam, and Vouch. Click To Play In Today's Episode You Will Learn: 1.) How did Jonathan make his way into tech and come to found the likes of Friendster and Nuzzel? What were his biggest lessons from working at Netscape? 2.) How can founders determine the customer stickiness and value proposition in the early days of product testing with friends and family? 3.) How does Jonathan view the competitive landscape for news aggregation? Why is consumer app such a competitive space? 4.) Question From Matt Mazzeo: How does Jonathan compare this moment in time to previous points in the innovation curve? 5.) Having worked with both the old and the new guard of VC, how does working with Lowercase, Homebrew and Softtech compare with the old guard of Benchmark and Kleiner Perkins? Items Mentioned In Today's Episode: Jonathan's Fave Book: Startup: A Silicon Valley Adventure, Jerry Kaplan As always you can follow The Twenty Minute VC, Harry and Jonathan on Twitter here! If you would like to see a more colourful side to Harry with many a mojito session, you can follow him on Instagram here! The Twenty Minute VC is brought to you by Leesa, the Warby Parker or TOMS shoes of the mattress industry. Lees have done away with the terrible mattress showroom buying experience by creating a luxury premium foam mattress that is order completely online and ships for free to your doorstep. The 10 inch mattress comes in all sizes and is engineered with 3 unique foam layers for a universal, adaptive feel, including 2 inches of memory foam and 2 inches of a really cool latex foam called Avena, design to keep you cool. All Leesa mattresses are 100% US or UK made and for every 10 mattresses they sell, they donate one to a shelter. Go to Leesa.com/VC and enter the promo code VC75 to get $75 off!