Social Tokens, Personal Tokens and NFTs. Reuben Bramanathan, IDEO CoLab Ventures - E25

Episode • Apr 19, 2021 • 49m

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This week on The Encrypted Economy, my guest is Reuben Bramanathan. Reuben is a true innovator in the crypto space, and our conversation was an insightful one. After starting at Coinbase in 2015, he has gone on to lead initiatives aimed at changing crypto for the better with organizations like IDEO CoLab Ventures, Zora, and Fair Launch Capital. When he isn’t pushing the ball forward with these orgs, Reuben works as a private blockchain consultant. In early 2020, he decided to experiment with his consulting practice by tokenizing himself. This is where I first heard about Reuben, and it led us to this enlightening discussion about NFT’s, social tokens, Web 3.0, securities law, and so much more. As all these topics take a stronger foothold in our public discourse, I was excited to deliver such a compelling episode to my listeners. So don’t miss our interview and subscribe to The Encrypted Economy so you never miss another.

Topics Covered

Reuben’s Background
What is an NFT and Why are they so Popular?
The Promise of Social Tokens & Reuben’s Experiment
Social Tokens & Music Fans as Community Investors
The Legal Issues Surrounding NFTs
NFT value to Collectors vs Speculators
How Web 3.0 Will Re-Shape Platforms
Ensuring Artist Royalty Protections in NFT Minting
The Vision of Fair Launch Capital
NFTs as a Web 3.0 Facilitator

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