You could record another episode. You could double down on promotion. You could even guest on a hundred other podcasts. But if your show isn’t built to attract the right listeners? None of it will work.In this episode, Alban Brooke, Head of Marketing at Buzzsprout, rips apart the most common (and costly) podcast growth myths—like why simply “putting out great content” isn’t enough and why most marketing tactics are a waste of time.So if you’re ready to quit the endless cycle of more content, more promotion, more whatever—and finally get your podcast in front of the right listeners, hit play and let's dive in.0:01 - Why ‘More Listeners = More Growth’ Is a Lie3:31 - Why Some Podcasts Explode Overnight (and Yours Hasn’t Yet)6:15 - The Podcast Marketing Advice That’s Wasting Your Time13:43 - What Actually Makes Listeners Binge Your Podcast18:14 - The Difference Between Podcasters Who Grow vs. Those Who Plateau Episode Links:Get a $20 Buzzsprout credit when you sign up through this link—courtesy of Alban and the Buzzsprout team. Other Episodes You’ll Love: The One Thing Podcasters Should Track Instead of DownloadsThe Dark Side of Video Podcasting (And Why Many Podcasters Regret It)  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with your podcasting friends! Love this show? Say thanks in true podcasting style by leaving a review. Take the Podcast Health Score™ to see exactly where your show is losing listeners and get a custom plan that shows you what to fix first. Join the On-Air Coaching waitlist for a chance to get coached on air by Courtney and get your podcast questions answered in real time. Get the Podcast SEO Mastery Course and learn how to optimize your show so the right listeners can actually find it. Apply for the PodLaunch® Accelerator and get deeper podcasting support and expert guidance tailored to your specific podcasting goals. Email us at hello@podlaunchhq.com to learn more. Follow Courtney for more podcasting insights: Linked In | Instagram | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.