The Hard Epidemic happens when we label something “Hard” in an excuse to avoid doing it. Let’s be honest, as entrepreneurs we are among the most resourceful and capable people on the planet, right? But sadly, our resourcefulness applies equally to the things we accomplish AND the things we procrastinate. Four tips to combat the Hard Epidemic: Tip 1 – Break it down Tip 2 – Change the perspective Tip 3 – Wordsmith, swap out Hard for New Tip 4 – Establish a frame of reference

Tweetables “Your business won’t grow until YOU do.” “The Universe always rewards bravery”

Wisdom: 1. Jedi mind hack: Leverage the confidence of someone else by asking yourself, “What would they do in my situation?”

2. So, let’s take this one step further, if you can master the art of doing the stuff that you’re scared of, think of this as a strategic way for you to accelerate the growth of your business. Inspiration 1. The intro story of the old farmer, taken from The Tao Book, Timothy Freke

2. Feel the fear and do it anyways, Susan Jeffers