When we talk about the creative process, what we’re really talking about is the ability to connect dots and make intuitive leaps. Sometimes those dots are previous projects we worked on, or experiences we had, and sometimes they are from things that we’ve read or studied along the way. Today, we’re going to talk about the value of reading to our creative process. Our guest is Jeff Brown, author of the new book Read To Lead and host of the Read To Lead podcast.Mentioned in this episode:Please support our sponsors:Indeed: Join more than 3 million businesses worldwide that use Indeed to hire great talent fast. Start hiring now with a $75 sponsored job credit to upgrade your job post at indeed.com/creative. Offer good for a limited time.
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Formerly The Accidental Creative.
Being a creative professional should be the greatest job in the world. You get to solve problems, express yourself, bring something new into the world and you get paid to do it. What's not to love. Yet every day, creative pros face, tremendous pressure and uncertainty. The temptation is just to play it safe, surrender to distraction and settle for less than your best daily creative is about making sure that's not your story.
Each episode focuses on a topic relevant to creative pros, like how to come up with ideas under pressure, or how the...