Remember when ‘viral’ used to only mean something bad, eg. something that would make you ill or destroy your computer? How things have changed. Tom Phillips from Buzzfeed UK explains the language they choose to make content go viral. Visit http://theallusionist.org/viral to find out more about this episode. Tweet @allusionistshow, and convene at facebook.com/allusionistshow.Support the show: http://patreon.com/allusionistSee omnystudio.com/listener for privacy information.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.