Is Organic Social Media Dead? with Dorien Morin van Dam

Rocky Mountain Marketing- Digital Marketing for Entrepreneurs

Episode • Apr 16, 2024 • 29m

Are you feeling overwhelmed with your organic social media strategy? Feeling like it's a lot of work and not sure where to start? I've got just the solution for you!

In this week’s episode of Rocky Mountain Marketing, Dorien Morin van Dam and I dive deep into the world of organic social media strategy. We cover everything from creating a personalized approach that resonates with your audience to the importance of tracking metrics and insights. And the best part? We debunk the myth that organic social media doesn't work for lead generation.

Dorien Morin van Dam is a certified social media marketing manager and agile marketer with over 13 years of experience in organic social media and content marketing. Her expertise in the latest techniques and best practices for organic social media strategies makes her a leading authority in the field. With a strong track record of helping businesses achieve improved user engagement and brand growth through organic social media, Dorien's insights offer practical and valuable guidance. Her extensive knowledge and experience position her as an ideal guest for today's discussion, providing small business owners with actionable strategies to enhance their organic social media presence.

In this episode, you will be able to:

Mastering Organic Social Media Strategy: Unlock the secrets to boosting engagement and growing your brand organically.
Understanding the Impact of Ads vs Organic Reach: Learn how to maximize your reach without breaking the bank on ads.
Creating Effective Social Media Content for Lead Generation: Discover the art of crafting content that converts followers into leads.
Importance of Competitor Analysis in Social Media Marketing: Gain insights into how analyzing your competitors can supercharge your social media strategy.
Repurposing Long-Form Content for Social Media: Uncover the power of repurposing your existing content to captivate your audience on social platforms.

But isn't organic social media dead? Well, think again. Dorien and I share valuable insights, tips, and strategies that will empower you to harness the power of organic social media to grow your brand, engage your audience, and generate leads.

00:00 Introduction to Rocky Mountain Marketing

00:43 Organic vs. Paid Social Media Strategies

01:23 Guest Introduction: Doreen Morin Van Dam

02:21 The Importance of Social Media Strategy

06:12 Competitor Analysis and Content Testing

13:26 Creating Effective Long-Form Content

24:41 The Role of Marketing in Lead Generation

27:19 Conclusion and Final Thoughts

Are you ready to take your organic social media strategy to the next level?

Visit Dorien Morin van Dam’s social media pages:

Website: https://www.moreinmedia.com/

Linkedin: https://www.linkedin.com/in/moreinmedia/