The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people. Today I'm joined on the show by Gemma Alicia Long (MCIPD) who recently celebrated the first birthday of her consultancy: HR & Co. Gemma is the Founder, Director of HR & Co which provides bespoke, expert, and friendly HR solutions and support for small businesses.  Gemma is a chartered member of the CIPD (Chartered Institute of Personnel & Development) and graduated from Coventry University with a Post-Graduate Diploma in Human Resources, Level 7.   Gemma has over 18 years of experience in senior HR roles supporting a range of industries including engineering, automotive, retail, education, Film and TV, and HR consultancy. In a wide-ranging discussion, Gemma and I talked about:  Why Gemma launched her HR consulting business (and how she felt at the time). How HR & Co helps employers. How HR & Co got its first few clients. The service structure and pricing model used by the business. How to differentiate HR & Co from the huge firms in the HR space. What the future holds for the business. And much more. Thanks, Gemma! For show notes and to see details of my previous guests, check out the podcast page here: www.GetMoreHRClients.com/Podcast WANT MORE CUSTOMERS OR CLIENTS? Want more clients for your HR-related consultancy or HR Tech business? Check out: www.GetMoreHRClients.com/Services. WANT TO START AN HR BUSINESS? Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.