In this episode, Arielle Nissenblatt and Bryan Barletta interview Tom Webster about his recent reporting: an article he wrote for Sounds Profitable called “How To Murder a Podcast” and a YouTube video called “Research Collection Methods.” We talk about Sounds Profitable’s approach when it comes to education for the industry and how understanding research collection methods fits into our mission. We also discuss our upcoming research projects and where you can go to learn about them.Listen to learn about: Probability samplingConvenience sampling“Crap” samplingWhy understanding research methodology is importantHow to understand and take action on industry studiesWhat we’re presenting at The Podcast Show in London for SP partnersLinks:Ashley Reese’s tweet about Robert DeNiro / Al PacinoHow To Murder a PodcastSounds Profitable’s YouTube channelCredits:Hosted by Bryan Barletta, Arielle Nissenblatt, Tom WebsterProduced by Spooler MediaHosted on Art19Recorded on SquadCast.fm Edited by Gavin Gaddis
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The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion...