3 - Companies Get Aggressive with Glassdoor & SHRM Influencer Changes
In episode 3 of The HR Famous Podcast, long-time HR leaders (and friends) Jessica Lee, Tim Sackett and Kris Dunn discuss recent legal proceedings designed to force Glassdoor to disclose reviewer identities, take a look at the company involved by reviewing their Glassdoor page and activity, and talk about dramatic changes to the SHRM Annual Conference Influencer Program.
Show Highlights:
2:45 – Tim walks though recent changes to the Influencer Program at the SHRM Annual Conference.
12:06 – Tim and JLee discuss the challenges of Glassdoor as employers and discuss Tim’s CEO rating on Glassdoor.
13:42 – KD lays out a recent court proceeding where a company (Kraken) is asking for the identities of Glassdoor commenters due to violation of confidentiality clauses in signed severance agreements.
16:15 – JLee labels Kraken as a JV squad. Tim reviews the timing of the layoffs, the targeting of former employees with a cease and desist letter about Glassdoor comments, smart Glassdoor management and more.
21:18 – The gang breaks down the Kraken Glassdoor page and activity. JLee comes in with breaking news of a warning at the top of the Kraken page. Heavy discussion of the relationship between paid customers and Glassdoor ensues.
22:55 – More Kraken analysis as the gang looks deeper into their glassdoor page and starts sorting by low and high ratings and see what’s most popular and reads titles of negative reviews and analyzes traffic to positive vs negative posts. Spoiler – people read the negative reviews more.
26:34 – The gang discusses the right way to respond to Glassdoor reviews to be credible and authentic. Code words in employer responses are also discussed.
Resources:
Boss Leadership Training Series
Glassdoor:
https://www.glassdoor.com/Reviews/Kraken-Digital-Asset-Exchange-Reviews-E938667.htm
https://www.eff.org/press/releases/eff-fights-protect-anonymity-glassdoor-commenter