Welcome Gaydon Leavitt to the show. Gaydon, a marketing scientist for the last 10 years, has helped over 500 small businesses with their marketing strategy and execution in nearly 200 industries.As Founder and President of Innovation Simple Inc., Gaydon is fully devoted to helping organizations build marketing infrastructure and ROI from their marketing department, which he believes should be the primary concern for each small business executive and is the primary purpose of his career.This show is broadcast live on Friday's at 12PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).