In this episode, the host interviews Peter Kapur, the Head of Data Governance and Data Quality at CarMax. They discuss the importance of data governance as an offensive strategy rather than just a defensive one. Peter explains his role in making data an asset that drives business and improves profitability, customer experience, and associate experience. They also touch on privacy as a component of data governance and the need to change the mindset around data governance from a defensive weapon to an offensive one. Highlights: 00:00:09 Data governance as an offensive enabler. 00:07:00 Shift from defense to offense. 00:12:40 Think outside the framework. 00:19:25 Data governance adds business value. Guest: Peter Kapur has more than 25 years in driving innovation in Data Management, with a focus on practical operationalization of Product Strategy, Data Strategy, Data Governance, Master Data, Data Quality, Metadata, and Data Stewardship. He is an Industry leader & Visionary, having led the operationalization of Data Analytics and Data Governance for several organizations, including Waste Management, JP Morgan, AIG, Depository Trust, Deutsche Bank, Goldman Sachs & Credit Suisse. An industry pioneer in driving a business-centric view in leveraging a component-based Data Strategy tied to specific business objectives International Speaker, including a keynote at FIMA conference, MDM/DQ, DGIQ, Data Summit Strategic Product & Industry Advisor to several Data vendors LinkedIn: https://www.linkedin.com/in/peterkapur --- Thank you so much for checking out this episode of The Tech Trek, and we would appreciate it if you would take a minute to rate and review us on your favorite podcast player. Want to learn more about us? Head over at https://www.elevano.com Have questions or want to cover specific topics with our future guests? Please message me at  https://www.linkedin.com/in/amirbormand (Amir Bormand)