With over 30 years of experience in wealth management, Rhonda Ducote is a respected leader and expert in the financial advisor industry. As President and Principal of Apriem Advisors, she is known for crafting personalized financial strategies that focus on both outstanding results and exceptional customer service. Rhonda’s dedication to her clients goes beyond business, as she considers them an extended family, pouring her heart into ensuring their financial success. Rhonda is also passionate about empowering women in finance. Through the creation of Women of Wisdom, she provides a platform for women to take control of their financial futures, helping to bridge the gender gap in financial literacy and boosting confidence in financial decision-making. Rhonda’s husband, children, granddaughter and two pups are the driving forces for everything Rhonda does! -- Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at REF Orange County.