Learning how to sell online can be daunting. You have to figure out what products to sell, where to get them, and how to attract customers. Assuming you have a great product, how can you make people choose your product over other brands? Now, that's where copywriting comes in. Many business owners don’t really know what copywriting is, but these are the words that actually get people to buy your products. Annabel Landaverde’s writing has generated $33 million in sales, for instance. She is an incredibly talented copywriter, and you'll see her in action as we take turns crafting witty lines to show you what good copywriting looks like. If you want to learn the hottest way to sell a product in 2023, join us in today's episode of SMART Businesses Do THIS!About the Guest:Annabel Landaverde is a direct response copywriter based in Austin, TX. She has consulted for Fortune 100 brands, online education companies,  small Amazon businesses, and CPG brands, resulting in her clients selling a combined $33 million online. “Go with what's proven first - swipe. And then once you know how to play with the rules a little bit, now you can start breaking them because now you know the concepts, you know the psychology behind sales, what works, what doesn't, what's missing, and tweak from there.” - Annabel LandaverdeIn This Episode:-   What is copywriting, and why is it important?-  Who to steal the best copywriting tips from-  Frameworks and templates that help you craft great copy-   What is the most important part of copywriting?-   What are some of the biggest copywriting mistakes?-   How has AI impacted copywriting?-   Tips for getting the most out of any email campaign-   A powerful framework for writing headlines-   How to use the Domino's Pizza framework to sell almost anything-   What SMART Businesses should do according to AnnabelAnd much more…Connect with Annabel Landaverde: -   Website - https://www.prosperamarketing.com/-   LinkedIn - https://www.linkedin.com/in/annabel-landaverde/Connect with Adam Lyons:- Website - https://thesmartblueprint.com/- LinkedIn - https://www.linkedin.com/in/theadamlyons/- Facebook - https://www.facebook.com/TheAdamLyons/- Instagram - https://www.instagram.com/TheAdamLyons/