Vanessa Otero is the CEO of Ad Fontes Media. The company rates publications based on their biases, and allows advertisers to concentrate their spending in news media that may disagree, but isn't so wildly biased it loses rooting in reality. Listen for a conversation about the ad industry's broad defunding of news, what it would take to return that money, and why artificial intelligence might help scale the efforts of Ad Fontes' human news raters. ---Enjoying Big Technology Podcast? Please rate us five stars ⭐⭐⭐⭐⭐ in your podcast app of choice.For weekly updates on the show, sign up for the pod newsletter on LinkedIn: https://www.linkedin.com/newsletters/6901970121829801984/Questions? Feedback? Write to: bigtechnologypodcast@gmail.com Learn more about your ad choices. Visit megaphone.fm/adchoices