Way back in 1997, Jeff Bezos, Founder of Amazon, wrote a letter to his first shareholders. Contained in that letter were the beliefs he held sacred. Listen and learn how prescient the guiding principles were and how they resulted in building one of the five most valued companies in the US in a remarkably short period of time. In the episode we’ll also compare the twenty year old letter with his most recent letter to shareholders and see what’s changed. You’ll learn a lot you can use.