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Why is Selling to Retailers so Damned Hard? - Part 1

Career Club Live with Bob Goodwin
Career Club Live with Bob Goodwin
Episode • Mar 27, 2023 • 24m

Felipe Gonzalez is the former Principal Technologist for HEB. Larry Payne is a sales & marketing executive with STRATACACHE. Together, they have forged a strategy to help tech companies successfully partner with retailers (spoiler alert- you need more than a compelling ROI)

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