This time, Gavin talks to Parker Stevenson about how he came to found Evolved Finance, in order to help online creators to better keep their books. The idea has helped some of the largest names in the world of course creation and online education to make 2020 the biggest year yet, despite forecasts saying otherwise.Listen in and find out how he achieved this!Sign Up Here: https://bit.ly/biz-pod KEY TAKEAWAYS2020 saw a remarkable uptick in online teaching due to the fact that many people were at home, and could take advantage of the time in order to develop. Businesses, too, felt that time could be well spent in developing their people's skills.Entrepreneurs who are thinking globally, and not focussing so much upon home markets, are suddenly reaping rich rewards. We should always aim to think bigger now that we have the tools to reach wider audiences.All the marketing in the world can't fix a problem if it's at the core of the business. We need to develop our own understanding of the why Many clients focus on the hunt for cash and customers. When they find success, the question becomes "What do I do with this?". Careful planning and expert advice at this stage are essential.BEST MOMENTS'People were at home, They had more time. They were paying attention a lot more''If your business isn't profitable then you've got an expensive hobby''Book-keeping has become so commoditised''That's the game most of want to continue focussing on' VALUABLE RESOURCES The Business Mastermind Podcast Get your copy of Survive And Thrive NOW at https://www.surviveandthrive.ccKeep Your Boat Afloat - https://www.survivetothrive.biz/keep-afloatgavin@gavinpreston.com parker@evolvedfinance.comhttps://evolvedfinance.com/about/ ABOUT THE HOSTGavin Preston Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and high-performance Coach.  He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years. Gavin's energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline Managers. He is an expert in Business Growth Strategies, Peak Performance Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership Development, Team Development & Motivation, Leading Change, StakeholderManagement, Personal Effectiveness and Behavioural Change. CONTACT METHOD Gavin Preston WebsiteGavin Preston LinkedInGavin Preston YouTubeGavin Preston FacebookGavin Preston Twitter   Hosted on Acast. See acast.com/privacy for more information.