763: Tony Thomas, Chief Digital and Information Officer of Signify, discusses the remarkable transformation he led at the company focused on rethinking the digital customer experience and fostering an agile culture with a digital mindset. We explore Signify’s five-frontier strategy and how digital plays in each frontier. We also delve into how the company is digitalizing offers, co-innovating with business partners, and refiguring the business from the perspective of the customer. Tony shares his reflections on his career experience and the tech trends on his radar that are shaping the future of lighting.