With so much competition in retail, it has become harder to stand out in the sea of sameness. But the discovery phase remains a major opportunity to transform how you convert your browsers into buyers. In the first of this two-parter, Oliver Banks explores the questions to ask yourself that will show you the way to transform discovery in retail.
The post 147: Transforming Discovery In Retail (part 1) appeared first on OB&Co.
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The retail market is experiencing great disruption - from increased customer expectations, fierce competition and tough trading environments over multiple channels. Every week, join me, Oliver Banks, a retail transformation specialist, to get a bag full of insight, inspiration and ideas to kick start your performance.
You’ll pick up actionable tips and tactics to lead successful change – whether that’s developing lean operating models, improving customer experience, driving digital transformation or seizing omni-channel opportunities.
So, if your passionate about retail transformation and you lead critical retail change projects & programmes, then this is the podcast for you.
The Retail Transformation Show i...