Retail is full of acronyms and abbreviations. Of course, they are used to simplify and speed up complex language and terminology in the industry as well as company specific lingo. However, they can also lead to misunderstandings and miscommunication. And there seem to be new acronyms coming into use all of the time. Plus they can alienate those that are new to a specific company, role, function - or new to retail as a whole. Oliver Banks welcomes Rethink Productivity's Simon Hedaux to explore and test understanding across an A-Z of retail acronyms. Listen to this episode to: Put yourself to the test with the A to Z acronym challenge. Understand the challenges of using acronyms (and what you must do).Hear more about Productivity & Transformation 2022.Show notes are at www.obandco.uk/197.