Just because someone follows you on social media and likes every piece of content you make about your podcast doesn't mean they'll ever listen to your podcast. Most of the time, our social media followers have different reasons for following us than our podcast listeners have for listening.  In this episode we’re talking  about how to optimize your social media profile and content to drive listener traffic, why you have to put yourself in the mind of the content viewer and how to effectively turn a social media follower into a fan of your podcast. Schedule your podcast social media audit:https://podcastsforprofit.com/products/social-media-audit-for-podcastersLet's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.