Adii Pienaar is the founder of multiple companies. Many of us know him as the guy who created WooCommerce, an e-commerce platform that works on WordPress. It was acquired by Automatic. He then created Conversio, email marketing automation for e-commerce brands which was acquired by Campaign Monitor. His latest company is called Cogsy. But today he’s here to talk about a book he’s releasing. Life Profitably. I invited him here to argue about his ideas in the book. You’ll find out why in this interview.

Adii Pienaar is the founder of WooCommerce, Conversio, Cogsy and the author of Life Profitably.

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