The Flywheel is strong with this one. We dive deep into the origins of one of the boldest business strategy decisions of our time: Disney CEO Bob Iger’s attempt to buck the Innovator’s Dilemma - and forego billions of dollars in cashflow from Netflix and pay TV providers - in order to establish a direct distribution relationship with its customers for the first time in the company’s history. Is this the force awakening within the house that Walt built, or a phantom menace that will drag Disney to the dark side of unprofitability? Tune in to find out!Sponsors:Sierra: https://bit.ly/acquiredsierraSentry: https://bit.ly/acquiredsentryAnthropic: https://bit.ly/acquiredclaude25Vanta: https://vanta.com/acquired More Acquired!Get email updates with hints on next episode and follow-ups from recent episodesJoin the SlackSubscribe to ACQ2Merch Store!© Copyright 2015-2025 ACQ, LLCLinks: https://www.thewaltdisneycompany.com/wp-content/uploads/2019/01/2018-Annual-Report.pdf https://www.thewaltdisneycompany.com/wp-content/uploads/q4-fy17-earnings-transcript.pdf https://www.thewaltdisneycompany.com/wp-content/uploads/2019/11/q4-fy19-earnings.pdfThe Disney flywheel:  https://kottke.org/15/06/walt-disneys-corporate-strategy-chart Sources: The Ride of a Lifetime by Bob Iger:  https://www.amazon.com/Ride-Lifetime-Lessons-Learned-Company-ebook/dp/B07PF6XTD8 https://www.nytimes.com/2019/09/22/style/disney-bob-iger-book.htmlhttps://en.wikipedia.org/wiki/Bob_Iger https://www.hollywoodreporter.com/features/bob-iger-bets-company-hollywood-s-future-streaming-1247663  https://www.wsj.com/articles/can-kevin-mayer-deliver-the-future-of-disney-11573272027  https://www.bloomberg.com/news/features/2019-11-07/inside-disney-bob-iger-on-star-wars-pixar-and-more  https://podcasts.apple.com/us/podcast/bob-iger-the-ride-of-a-lifetime/id1264843400?i=1000451721143  Carveouts: David: The Ride of a LifetimeBen: The Imagineering Story on Disney+:  https://www.disneyplus.com/series/the-imagineering-story/6ryoXv1e1rWW