Sean Lake is a former professional snowboarder turned Action Sports Marketing professional turned accidental entrepreneur. He's turned tragedy into celebration following the loss of best friend and Navy SEAL Glen 'BUB' Doherty in the terror attacks of Benghazi by launching BUBS Naturals, a wellness brand that gives 10% of all proceeds directly to his namesake charity. "Practice an endurance sport before launching your business. It's a long long road, it is arduous, it is thankless, it is tough, and the only way that you are going to get through it is by kind of having that mental fortitude which is really helped out by having a healthy dose of inspiration. So if you really feel that what you are doing is going to make a difference, if you really feel inspired by your idea, combine that the willpower and endurance to see through because it's going to be a grind and you are going to get punched in the face over and over and over again and it's what you do in those moments that is going to define the success of your business. And if you truly believe in it and you have the endurance inside of you, you will be able to pivot, learn, adapt and climb those mountings"…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-6SG