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Understanding the Numbers: A CFO's Advice on Managing Your Coaching Business Finances

Success Genius:  Where Science Meets Entrepreneurial Success
Success Genius: Where Science Meets Entrepreneurial Success
Episode • May 17, 2023 • 1h 1m

What do you wish you knew about finances?

Chances are, my CFO Mark Butler has your answer in this episode.

I’m excited to be sitting down with Mark for a fun and interesting conversation about numbers. No, really!

He’s sharing his insights into what revenue and spending look like inside coaching businesses, how to be profitable, and the importance of differentiating between marketing and advertising.

Since 2014 Mark has been the money guy for coaches just getting started and veterans earning millions per year. Whether you’re selling one-to-one or groups, retreats or masterminds, courses or memberships, or all of the above, nobody understands your business better than Mark.

Topics covered in this episode include:

  • Numbers to pay attention to in your business 
  • Where people spend a lot of money 
  • Why you might want to rename your mastermind 
  • The role of marketing in a coaching business

Mark is an amazing mentor and coach, so I’m thrilled that you get to hear all of his golden nuggets of wisdom in this episode. Don’t miss out!


Resources Mentioned:

Visit Mark’s Website: www.letsdothebooks.com

Listen to The Money School Podcast: https://podcasts.apple.com/us/podcast/money-school-with-mark-butler/id1666465364

Get The Book:  https://book.neillwilliams.com/book

Learn More About TEAM90:  https://neillwilliams.com/team90

Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call

Contact Us: support@neillwilliams.com


If you’re loving what you’re learning on this podcast every week - the tools, the strategies, and the brain hacks to build a business you love in 10 hours a week - please follow, rate and review by heading to Apple Podcasts or wherever you listen to podcasts.


Full show notes available at www.neillwilliams.com/podcast

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