Marketing and Propaganda UnveiledIn this episode of PsyberSpace, host Leslie Poston digs into the pervasive challenge of marketing and propaganda, drawing parallels between commercial and ideological influence. She discusses the psychological mechanisms behind effective marketing and propaganda, including social proof, scarcity, authority, and identity-based persuasion. The episode explores real-world examples, such as the tobacco industry's misinformation campaigns and tech companies' use of 'sharing economy' narratives. Poston provides strategies for critical media consumption and emphasizes the importance of awareness in maintaining autonomy and making conscious choices in a world filled with persuasive messages.00:00 Introduction to the Power of Marketing01:59 Marketing vs. Propaganda: Blurred Lines04:28 Psychological Principles of Influence14:40 Real-World Examples of Marketing as Propaganda32:48 The Future of Persuasion: AI and Beyond35:55 Conclusion: Awareness and Autonomy
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If you've ever wondered what makes "reply guys" tick, why we fall for emotionally manipulative language in politics, why meetings suck, or how music can reshape your brain, we have the answers! Tune in to PsyberSpace™ every Monday morning and understand your world a little better each week.
PsyberSpace explores the evolving landscape where psychology, media, culture, and digital technology converge. Each episode unpacks the impact of tech on our minds, our culture, our work, and our society. We explore pressing topics like the ethics of virtual spaces, misinformation and disinformation, media psychology and marketing, the psychology of business in th...