You ever see an ad or look at a brand and think, “Come on. Get real.”?
You’re not alone. I’ve seen it. And on this podcast, I say it -- directly to their leaders.
My name’s Adam Conner, and I know brands are always searching for personal truth -- their version of authenticity.
Frankly, they need it -- because consumers are louder and more skeptical than ever before.
And in a world where people will talk about you whether you like it or not, it’s critical to stand up for something and tell real stories.
But what does th...