Alex discusses the importance of scaling down; yes, DOWN, and not up. Over the last few months, Alex reduced his team from 8 to 5. By simplifying the process, and getting more focused, Alex has seen his sales increase! People often talk about the importance of scaling up (including Alex), but there’s a lot of power to taking a step back and scaling down, too.
Key Takeaways:
- Scaling your business is important, especially if you want to gain more time and financial freedom.
- When you can make your business into something that’s greater than you, that’s where the magics happens.
- Alex admits he made a rookie mistake right after the holidays in November.
- Because Alex took his foot off the gas on the marketing side of things, the year had a slow start.
- So, you know about scaling up, but sometimes you also need to scale down. Alex explains further.
- More isn’t always better.
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