HNY! #77: How do you establish credibility with C-level players? | SELLING TO THE C-SUITE - PART 3

Episode • Jan 9, 2020 • 37m

How do you gain access to the C-suite? How do you gain credibility within the C-suite? Do you intrinsically belong in the c-suite? If so, what's the criteria? How do we close the credibility gap?

How do we overcome executive roadblocks? Is go-giving more rewarding than go-getting? How do you know if you're in the client's value zone?