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Episode 232 - How To Build an Amazon Brand That Avoids the Chinese Sellers

The Smartest Amazon Seller
The Smartest Amazon Seller
Episode • Nov 21, 2023 • 29m
Chinese Amazon sellers are growing and getting better at listings - adopting AI to make better photos, videos, and A+ content.



How can you, a U.S. brand, differentiate your business from this kind of saturation?



Listen and learn from Andy Isom, a YouTuber, a Podcaster, and a Business Coach, as he teaches how to build an Amazon brand that distinguishes itself from Chinese sellers.



Episode Notes:



00:30 - Andy Isom Introduction

03:15 - Selling on Amazon with Andy Isom

05:30 - Transparency to Audience

08:40 - Analyzing Brands

10:25 - Chinese Third-Party Sellers

10:55 - Advantages of U.S.-based Sellers

12:10 - Chinese Brands Utilizing AI

12:40 - The Need to Separate Your Brand from Chinese Sellers

13:35 - Conversation-piece Products

17:20 - Building a Brand Community

18:40 - Unrealistic Expectations When Starting Out

20:55 - Kickstart Models

22:30 - Using AI for Generating Product Concepts

23:35 - Difference Between New Sellers of Then and Now



LinkedIn: linkedin.com/in/andyisom

Podcast: https://open.spotify.com/show/52L8k1GbdWb4mngZNp92b7



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