Welcome to another of our Expert Insight discussions. Today we are joined by:

🔹Veit Meier of berner+becker

NB: berner+becker are one of our Expert Partners

In this discussion Veit takes us back to basics and looks at the fundamental task of Hotel forecasting.

We look at what impact the pandemic, technology adoption and staffing issues has had on why we forecast, what we forecast and how often we review it.

Finally, we consider is it time to move from the traditional way of forecasting to a more dynamic forecasting approach utilising real time data.

Hope you enjoy the discussion 👍

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