Ep 442 Matt Dixon on Teaching Your Employees to Sell

Built to Sell Radio

EpisodeMay 17, 202455m

Ep 442 Matt Dixon on Teaching Your Employees to Sell

Built to Sell Radio

EpisodeMay 17, 202455m

This episode of Built to Sell Radio features Matt Dixon, author of the global bestseller, The Challenger Sale. Dixon became the de facto leader of the sales training world when Neil Rackham, author of "SPIN Selling," praised The Challenger Sale as "the most important advance in selling for many years." If you're wondering how to get your people to sell as well as you do, this is your master class.

Top comments

Built to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transaction of your life.

builttosell.com/radio

Switch to the Fountain App

Open in Fountain