Welcome to another Expert Insights discussion, today we are joined again by:
🔹
Pau Siquier from mirai, one of our
Expert Partners
This is the 3rd video in the series we are recording with mirai
In the previous video we took a closer look at the lower funnel, it’s role in traffic acquisition and why it is the most effective area to invest money to drive direct bookings
In this third video we look into the Middle and Upper Funnel
· What are they?
· Why are they important?
· What role do they perform?
· Typical activities and techniques?
· And what metrics do we use to track?
Hope you enjoy the discussion👍
👀 If you would like to watch the video
Here is the YouTube link:
https://youtu.be/XyAdgSKTTP0🗣 Feel free to drop us a line with any questions or comments.
We’re always interested to hear from you and happy to follow up with our guests on any questions.
We are also keen to hear of topics you might like discussed and guests you would like to hear from.